Articles tagged with 'Marketing' | CSUSM

CSUSM NewsCenter (Marketing)

2024
April
15,
2024
| 08:00 AM America/Los_Angeles
How can one turn popular candies such as gummy bears, gummy worms and peach rings into a side business? Ask Cal State San Marcos marketing student Mo Carrasco. Carrasco has been surrounded by entrepreneurs for multiple years, as her mother and
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March
27,
2024
| 07:03 AM America/Los_Angeles
A team of Cal State San Marcos students was recently honored in multiple categories at the SDSU Chinyeh Hostler Social Venture: H20 Impact Challenge. The event, hosted by San Diego State, is a pitch competition based on identifying a
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2023
September
06,
2023
| 09:00 AM America/Los_Angeles
Kenny Tran almost had to pinch himself to remind him that it was real.A few months earlier, Tran had been living at home in Mira Mesa, trying  to find a job after graduating from Cal State San Marcos the previous spring. Now here he was,
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February
01,
2023
| 11:10 AM America/Los_Angeles
On Friday, a new concert venue will open in Del Mar with a performance by reggae star Ziggy Marley, an eight-time Grammy winner.The Sound is a $17 million facility with a footprint of 9,500 square feet and capacity for 1,900 spectators. Open to all
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2022
October
20,
2022
| 08:09 AM America/Los_Angeles
Three Cal State San Marcos marketing professors are the editors behind a new book about culture-based marketing.Glen Brodowsky, professor of marketing; Rebeca Perren, associate professor of marketing; and Camille Schuster, professor emerita of
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September
01,
2022
| 08:30 AM America/Los_Angeles
Greg Reese loved the outdoors as a kid growing up in Orange County. It didn’t matter if it was the beach, camping or the river. And when he wasn’t enjoying nature, he was busy playing soccer, including two seasons for Cal State San Marcos after
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2020
October
23,
2020
| 08:30 AM America/Los_Angeles
On a recent cool, fall Saturday morning with the leaves changing colors on the trees outside of his residence, Cal State San Marcos marketing professor Glen Brodowsky discussed his latest endeavor – a recently completed book he edited with
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May
08,
2020
| 08:00 AM America/Los_Angeles
Nearly 4,700 students are expected to graduate from Cal State San Marcos this academic year, including six standouts from the Class of 2020 who are receiving special recognition for their achievements.Honorees were nominated by faculty or staff and
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2018
November
26,
2018
| 09:41 AM America/Los_Angeles
Growing up in a family of musicians – her father’s band once opened for Earth, Wind and Fire – it may be no surprise that Cal State San Marcos Assistant Professor of Marketing Kristin Stewart’s research includes how music
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2017
August
08,
2017
| 14:21 PM America/Los_Angeles
Glen Brodowsky is a popular guest at dinner parties. While some might pick up a bottle of wine on the way to someone’s home, Brodowsky arrives with a basket of homemade breads. “They say man cannot live by bread alone,”
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2016
April
25,
2016
| 08:55 AM America/Los_Angeles
Dr. Rebeca Perren didn’t take the traditional path in becoming a professor of marketing at Cal State San Marcos. In fact, her primary motivation in leaving her native Panama was to pursue her passion of skydiving. “There was not much
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2015
November
16,
2015
| 12:02 PM America/Los_Angeles
Becoming a business student can be a very isolating, lonely experience for traditionally underrepresented minority students because role models are still so few and far between. Although in the last 20 years the number of African-, Hispanic- and
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2014
December
17,
2014
| 11:01 AM America/Los_Angeles
He was among the most hated men in Cleveland. And when NFL owner Art Modell died, jilted fans still steaming about Modell’s decision to move their beloved Cleveland Browns to Baltimore celebrated. Now Cal State San Marcos Professor of
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