San Marcos,
15:53 PM

CLIMB Hosts Free Leadership Presentation by UGG Founder Brian Smith, Nov. 5

Media Advisory by Whitney Frasier

On Thursday, Nov. 5, the Center for Leadership Innovation and Mentorship Building (CLIMB) at California State University San Marcos (CSUSM) is scheduled to host an entrepreneurial leadership presentation, “Lessons from the Trenches,” by UGG Founder Brian Smith. This event is free and open to the public. Registration is required.

Brian Smith was only 29 when he decided to ditch his accounting career and relocate to California in search of a new business idea. A magazine ad for a popular shoe in Australia and a very small budget of $500 ultimately led him to introduce sheepskin boots to America. Seventeen years later the trendy footwear brought in sales of $15 million.

Now Smith is a dedicated author, a mentor and inspiring guest speaker to business leaders and entrepreneurs. He is committed to teaching his breakthrough business strategies and helping people find their passion through his book, Birth of the Brand.

Join CLIMB at this special presentation to hear Brian’s entrepreneurial leadership lessons. Free registration includes parking and reception.

What: “Entrepreneurial Leadership: Brian Smith Presents Lessons from the Trenches”

When: Thursday, Nov. 5 at 5:30 p.m.

Where: CSUSM, Markstein Hall, Room 125 - 333 S. Twin Oaks Valley Rd., San Marcos.

Directions and Parking: Free registration includes parking and reception. Directions can be found at

We invited Brian Smith to be our signature speaker for Fall 2015 because he is informative, entertaining, a brilliant entrepreneur and business leader. He is a great story teller for an iconic brand.
Professor Rajnandini Pillai
About California State University San Marcos

California State University San Marcos (CSUSM) is celebrating its 25th anniversary throughout the year of 2015. Since its founding, CSUSM has distinguished itself as a forward-focused institution, dedicated to preparing future leaders, building great communities and solving critical issues. With nearly 13,000 enrolled students, it is the only public four-year comprehensive university serving North San Diego and Southwest Riverside Counties.

Eighty-five percent of CSUSM’s nearly 35,000 alumni stay in the region after graduation. With approximately 2,000 employees, the institution is a Great College to Work For® (The Chronicle of Higher Education). As a recipient of the 2014 HEED Award—a national honor recognizing U.S. colleges and universities that demonstrate an outstanding commitment to diversity and inclusion—the University is committed to creating a diverse and inclusive environment. CSUSM is located on a 304-acre hillside overlooking the City of San Marcos. It is 15 miles east of the ocean; just 30 miles north of downtown San Diego.