12:51 PM

University Celebrates Launch of New Strategic Plan

After more than a year of gathering input, vision casting and prioritizing our goals, Cal State San Marcos has solidified its new institutional strategic plan, “The Power of CSUSM,” which will guide the campus for the next five years. The university marked this important beginning with a campus-wide celebration on April 19.

“Everything in our new strategic plan stems from our simple yet profound mission: student success,” CSUSM President Ellen Neufeldt said. “This clear definition will guide every strategy and tactic as we move forward. ‘The Power of CSUSM’ is a plan that belongs to all of us.”

The Power of CSUSM” will guide the university in its efforts to:

  • Become an unrivaled national leader for social mobility.
  • Cement our place as a first-choice university for first-generation students and future generations.
  • Drive academic excellence and  intellectual engagement, inspiring discovery and creative expression.
  • Prepare our students to be the socially just leaders of tomorrow.
  • Provide students with  engaged learning, research, service and civic engagement opportunities.
  • Dismantle barriers and commit to every student a place of true belonging.
  • Lead with care and nurture a culture of service that considers individualized experiences.
  • Adapt to meet the accelerating needs of our region.
  • Build socially minded partnerships and entrepreneurial efforts that advance our region.
  • Launch our most ambitious philanthropic campaign to fuel this transformation.
  • Challenge ourselves to reach new possibilities.
  • Untap the true power of Cal State San Marcos.

The festive launch event welcomed hundreds of students, faculty and staff for a lively gathering. Attendees digitally signed their name for an upcoming art installation, enjoyed tasty treats, gathered for group photos, and selected their favorite new swag item – including “The Power of CSUSM” T-shirts, phone chargers and water bottles, among other items, all generously funded by the CSUSM Foundation. An opening of the Fight Song led by CSUSM Cheer was followed by brief remarks from university leaders.

President Neufeldt expressed her gratitude to the Strategic Plan Steering Committee, which was guided by co-chairs Ranjeeta Basu, an economics professor, and Carl Kemnitz, the provost and vice president of Academic Affairs.

“It was truly a collective effort that brought forward thoughtful discussion and valuable input from hundreds of students, faculty, staff, alumni and community partners who shared ideas, hopes and ambitions for CSUSM throughout the process,” Neufeldt said.

Learn more about the Power of CSUSM and the next steps the campus is taking to achieve its goals at www.csusm.edu/powerofcsusm

Media Contact

Eric Breier, Public Affairs Specialist
ebreier@csusm.edu | Office: 760-750-7314